Drive like a girl was launched in response to the EU Gender Ruling, dictating that gender can no longer be used as a rating factor in pricing motor insurance. Drive like a girl is a sister company of insurethebox, the UK’s leading telematics insurer.

We aim to support journalists’ need for information when writing about telematics and young women’s car insurance, and we have dedicated spokespeople available to discuss relevant issues.



Our Press Office, HSL, is the first point of contact for any media enquiries. Please get in touch with Parm Heer, Wendy Harrison or Alison Reeson at or call us on 0208 977 9132.


News Releases


19th December 2013
Beating the Gender Directive one year on

17th May 2013
The rewards of driving like a girl – insurer returns more than £50k to safe motorists